A contemporary sushi brand made for modern diners who value quality, culture, and a beautifully crafted experience.
Project Mission
Craft a bold, modern, and culturally grounded brand identity for a contemporary sushi restaurant.
Project Type : Brand Identity
Industry : Food & Beverage
Service : Strategic Branding | Content Creation
Process
From Sketch to Symbol
The design process started with pencil sketches, capturing loose lines and raw energy. On paper, different shapes and expressions were explored, giving space for ideas to grow without restriction. Each sketch built on the previous one, shaping the path toward a stronger and more refined visual identity.
Meaning
Meaning behind the mark.
The smiling face embodies joy and hospitality, reflecting the welcoming spirit of Raku Sushi. Its bold expression conveys energy and playfulness, while the circular form suggests unity and harmony, values at the heart of Japanese dining culture.
Let’s bring your boldest ideas to life.
Are you ready to build a brand that actually attracts, connects, and scales? Send me an inquiry. Let's talk.